HYPRR's Global Sponsorship Legacy: A Decade of Empowering Events

Long before HYPRR became synonymous with unified event commerce, its founders were building the live-event world from another angle—through sponsorship.

From sponsor to technology partner

In 2019 alone, HYPRR's parent group BeachBox Ventures executed over $2 million in sponsorship agreements across forty events worldwide. Those partnerships taught the team exactly where organizers struggled: fragmented systems, delayed payments, and missed opportunities.

Sponsorship was more than marketing; it was research. By supporting events directly, HYPRR's team learned the operational gaps that technology needed to solve.

Building from the ground up

Every challenge—manual booth sales, delayed revenue, opaque reporting—inspired a feature in today's platform. HYPRR was engineered to make those problems obsolete.

Global relationships, local empowerment

From sports tournaments in Australia to music festivals in the U.S., HYPRR's network spans continents. Its sponsorship heritage built trust that now fuels its tech partnerships.

A legacy of reinvestment

As Atkinson puts it: "Our legacy isn't just in what we funded—it's in what we've enabled. HYPRR exists so every event we once sponsored can now thrive on its own terms."

Today, HYPRR stands as both innovator and ally, turning a decade of global sponsorship into a future of sustainable event success.